We all ask people for advice from time to time. How often do you take the time to do a gut check...
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When Your Copy is All Wrong
How do you know when your copy is wrong for you or your business? There are a few indicators that...
Build on Your Good Copy
Great copy can open doors for your business, enticing new clients to work with you and inviting...
Revisiting the Feel, Know, Do Method
This post revisits the method I use with clients as an outline of how to create content that suits...
Offer Without a Website
If you're unsure how to offer your service without a website, or while you're building your...
Move Your Business Online
If you've wondered, "What do I need to move my business online?" this post is for you. Starting a...
Domain Naming – Does It Matter?
Stuck on which domain to get for your business? Choosing the right domain for your business can be...
What Does My Offer Need So It Sells?
If you’ve wondered how to share enough details about your services to entice someone to work with...
Can I Market to Everyone?
Who are your ideal clients, the people you'd like to work with on every project, in every session,...
Your Copy Secret Sauce
How do you entice prospects to work with you while not giving away what makes your work unique? In...
Do I Need Negative Copy?
Does a website need to have negative copy? If you plan to make sales from the copy on your...
How to Keep Your Audience Engaged on Your Website
A strong website is the backbone of any successful online business. But, what defines that strong...