Sell On Your About Page

Your about page may seem like the last place you’ll be able to sell your services, but selling on the about page is something that I recommend to EVERY business owner. A site’s about page is one of the most important pages on your website. If you’re a one or two...

Writing Copy That Sells

Writing copy for your site is a learned skill that improves with practice. If you’ve done any creative writing, in particular in high school, you’ll likely have learned a number of tricks to keep the attention of your reader. Skills like how to vary your...

Yoast’s SEO for WordPress Sites

Stuck on how to keep your site SEO-friendly? Feeling like SEO is a seriously bad three-letter word (or acronym)? Yoast’s SEO plugin is an easy way for anyone to work on getting their site a bit more search engine friendly, especially for anyone who’s not...